author

  • How Grocery Items are Displayed to Attract Consumer Attention

    How Grocery Items are Displayed to Attract Consumer Attention

    In a recent trip at the grocery stores, author Hank Cardello surveyed the display shelves to observe how the goods are being showcased in order to attract a shopper’s attention. For the longest time, customers have always been enticed into buying food items because it comes from a popular brand. Oftentimes, the brand of a…

    Filed under: ,
  • Can Online Coupons Harm Business

    Can Online Coupons Harm Business

    When it comes to shopping, online coupons are considered to be one of the ‘in’ things. Proof of this is the existence and increasing popularity of daily deals sites like Groupon and LivingSocial. In fact, it can be said that Groupon is one of the fastest growing companies ever. Daily deals companies like Groupon attract…

    Filed under:
  • Dr. McDougall’s Right Foods

    Dr. McDougall’s Right Foods

    Dr. McDougall’s Right Foods® is a popular brand of packaged entrees and other food products. Among foods that have the Dr. McDougall’s brand include Asian entrees and ready-to-serve soups. History This popular brand of packaged meals and entrees was developed by Doctor John McDougall, M.D. Dr. McDougall is known as one of the founders of…

    Filed under:
  • Leadership Expert Set to Speak at GMA Chairman’s Lecture

    Leadership Expert Set to Speak at GMA Chairman’s Lecture

    Leadership expert, author and optimist Simon Sinek, will give the keynote speech at the Grocery Manufacturers Association (GMA) Chairman’s Lecture. It is scheduled for 19th January, 2013 to be held in Scottsdale, Arizona. The president and chief executive officer of the GMA has said that the industry values innovation and the kind of forward-thinking leadership…

    Filed under: ,