director for communications
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Schnucks’ Grocery Launches “Qualityville” as Part of its Promotions
Because of the growing popularity of online games such as Mafia Wars and Farmville, grocery chain Schnucks has come up with its own online game for promotional purposes. Schnucks’ game is called “Qualityville.” The idea for creating it sprung from the popularity of the games in the social networking site Facebook. Lori Willis, Schnucks’ director…