SPINS

  • Consumers of Natural and Organic Foods Based on Market Research

    Consumers of Natural and Organic Foods Based on Market Research

    IRI, a respected Chicago-based consumer researcher teamed up with research from SPINS (natural and specialty products researcher) to categorize natural and organic products’ shoppers. They came up with a number of shopper categories. According to a survey conducted on the United States population on October 2013, fifty percent of all organic and natural product sales…

    Filed under: