Valassis

  • Coupons as a Growing Medium for Marketing

    Coupons as a Growing Medium for Marketing

    A recent research conducted by service company Valassis focused on how much coupon use among consumers has grown in the last 12 months. Result of the research showed that a majority of consumers, about 61% of those who were involved in the survey, have already used, and are currently using coupons for their grocery purchases.…

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